Insights & stories
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Did you know? A genuine Google review may not appear straight away
Why a Google review may not appear straight away, what to check first and how to investigate without putting pressure on your customer.
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Beyond “dentist near me”: what UK dental practices can learn from a New York case study
How patient questions can shape useful dental website content, with lessons from a published New York case study and practical steps for UK practices.
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Did you know? Your home address may not belong on your public Google profile
Run a business from home but visit customers? Understand when to hide your address and how to describe the area you actually serve.
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What should actually happen in your first month of local SEO?
What should a small business receive in its first month of local SEO? A practical guide to the work, reporting and questions worth asking.
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Did you know? Google can update your business details without you editing them
Google business details can change without your team editing them. A practical routine for checking hours, contact details and conflicting information.
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Did you know? Google may show a different photo from your chosen cover
Your chosen Google cover photo may not appear first. Build a useful business photo gallery instead of repeatedly uploading the same image.